WireBoard.io is a web analytics platform designed to provide real-time data.
The user interface is very intuitive, and this tool provides everything you need in terms of analytics. What immediately stands out is the possibility to completely customize your dashboard, which is a good thing if you like to see particular metrics depending on the website’s data you’re looking at. Everything is a widget. A widget holds particular data you want to see (a chart, the list of your top urls, etc..).
If you have multiple websites, it’s the best tool you can have, as it offers data aggregation between different domains. This means you can have a graph that shows all your websites in the same chart. It’s a very useful feature when you want to directly know if something has changed from the previous weeks (like a Google update). This can save you a lot of time. All this ensures that you can spot anomalies and monitor performance pretty easily across your whole portfolio.
It also provides powerful reporting in terms of real-time analytics. Most analytics tools emulate real-time data visualization, but not WireBoard. They advertise up to 4 updates per second, which is insane!
The more data accuracy, the better.
A nice feature is the suit for e-commerce and marketing teams. You can setup a funnel in no time and track your campaigns with custom events. They also have a dedicated tool to help you for that. This is pretty useful as you just copy/paste portions of code and you’re done even if you know nothing about html or javascript. Neat.
Finally one cool feature is the ability to export data based on your widgets. You can schedule automatic export to your own storage (S3 or FTP or SFTP).
Inovative and refreshing to see a solid product in the analytics market.
- Pros: Elegant design with multiple themes (future, light or dark), equipped with powerful reporting and unparalleled real-time analytics. Multi-website data aggregation, customizable dashboards, frequent updates.
- Cons: Missing some features like heatmap or detailed user journey.
Review
Summary
WireBoard.io offers the best features of real-time analytics, but also amazing reports. Unique features that you can’t find anywhere else are its multiple websites data aggregation, fully customizable dashboards (widgets), and the highest time resolution in real-time data. The pricing is highly competitive, making it the best choice if you’re looking into an alternative to Google Analytics.
Best For: Ideal choice for news media, bloggers, and content creators for whom live data matters the most. Also the best (and the only choice in fact) if you manage multiple websites and you need data aggregation.
Drawback: Lacks some specific features like a heatmap.
